WOMEN’S GOLD CUP
Branding | Campaign Development
Women’s Gold Cup
Grace and Movement. The CONCACAF Womens Gold Cup’s subtle curves are cut into the wordmark, creating distinct connections within the lockup itself making it timeless elegant and bold.
MOVEMENT
Taking inspiration from the curves and form of the trophy, adding movement and flow to the icon would add the touch of elegance and prestige a tournament of this importance needs to stand out
PRESS